Apron Strings Cupcakery
Chestnut Street, Oneonta
Owners: Heather Ellis and Erika Heller
Shop Talk is a weekly column featuring locally owned and operated businesses. This week, co-owners of Apron Strings Cupcakery Heather Ellis and Erika Heller answered our questions together via email.
How long have you lived in the area?
Heather was born and raised here. Erika moved to the area before high school, in the late 1990s.
Tell me about your business:
After separately making cupcakes for other events, both of us realized we had a talent and interest in baking. We are both stay-at-home moms, so having a business from home has enabled us to spend time with our children and make a little bit of extra money doing something that we love. Anyone can purchase a boxed cake mix or a mass-produced cupcake from a grocery store; we focus on quality cupcakes made from scratch. It is our belief that homemade is always better.
Describe a typical day in your business:
Baking is a challenge. Baking with three young children nearby is a monumental task, not for the faint of heart. It is a careful balance of measuring, mixing, filling, baking, frosting, soothing boo-boos, refereeing toy fights, cleaning spilled milk and serving lunches _ all on a timer! The clock is always ticking ...
How did you get started in this line of work?
We were encouraged by family and friends who had tasted our treats to pursue our passion for baking and creating quality products made with love.
We were already friends, and realized that going into this business together would be fun and would give us greater results than attempting a business alone.
Where do you see this business in five years?
Though we don't really want to have a storefront, we would love to be able to sell to local businesses and peddle our goods at the Farmers' Market. We aren't in this to offer the customer an "average" cupcake. We want to be refreshing and original with our creations. We're always coming up with new items for our menu. We post monthly specials and regular updates on our Facebook page.
Describe a memorable moment in your workplace:
The day Erika's ancient oven toasted, charred and scorched four different batches of red velvet cupcakes _ and the order was due in just a few hours.
This is when we decided Heather's oven would be our only means for baking.
Apron Strings Cupcakery Chestnut Street, Oneonta www.apronstringscupcakery.blogspot.com Owners: Heather Ellis and Erika Heller Established: 2012
Apron Strings Cupcakery
Cider mill trades on local traditions
Fly Creek Cider Mill has been the scene of apple pressing for 158 years with very few interruptions.
Business is blooming for Oneonta florist
The intoxicating beauty of flowers lures Kathryn Kroll to work every day.
Daydream Farms does dairy with devotion
Farming is hard work, and for a modern couple with occupations to choose from, farming is an unlikely way to provide a living for a family.
Personal trainer, clients are a perfect fit
Sometimes it is hard to get into shape.
Smokehouse keeps cuts fresh and local
Processed foods have become suspect and many people believe that locally raised, organic foods are better for all aspects of life.
- Saturday, May 24, 2014
Auction house turns bidders into winners
A couple of Thursday nights a month, the rhythmic sounds of an auctioneer can be heard coming from an historic building on Main Street in Otego, where treasures are laid out on table after table, spilling over onto wall and floor space.
- Saturday, May 17, 2014
Chamber in Franklin honors business, person
The Greater Franklin Chamber of Commerce recently conferred two 2013 awards.
Clinton Plaza Laundry doing doggone well
Phil Konstantine has seen a lot in the 14 years he has owned Clinton Plaza Laundry. He can tell a lot of stories -- and it is not all dirty laundry.
- Saturday, May 10, 2014
Soda Jerks Diner has a 1950s flavor
Soda Jerks Diner at Action Lube, at 458 Chestnut St., near Winney Hill Road, is a family affair with a 1950s twist.
- Saturday, May 3, 2014
Tattoo artists tailor art to suit wide range of clients
Many people have tattoos, and body art has become more acceptable in recent years. The methods used are more sanitary and the equipment is more precise than many might imagine.
- Cider mill trades on local traditions