The Daily Star — Shop Talk is a weekly column featuring locally owned and operated businesses. This week, we talk to Jessica Vecchione of Vecc Videography in Hamden.
How long have you lived in the area?
I have lived in Hamden for 11 years.
Tell me about your business.
Vecc Videography does video production for businesses, government agencies, music videos, documentaries, weddings, commercials — just about everything you can do with a video camera. I do production from soup to nuts, from concept to scripting to shooting, editing and final production, even some promotion.
How did you get started in this line of work?
It got cheap enough to have a decent camera and editing software on your computer. I began by filming friends and family. I realized I wasn’t half bad at it. I did my first movie, “Bienvenidos a Fleischmanns,” about an immigrant community in rural America. That did well with film festivals and won some awards. And that was when I decided I was good at this. I did this without any training.
Where do you see this business in five years?
I just see it growing and growing, because people need video for marketing. There’s a big need for web video. It’s a way for people to promote themselves now.
What have you learned from your work?
I’ve learned that I really enjoy (doing) documentaries, but it’s hard to get money for that. I’ve learned that I’m very interested in constructing stories and making that into video, but I never knew that until I picked up a camera.
What is the most challenging part of what you do?
The most challenging part is to get everything to come together technically, making everything happen: the scripts, making the picture and the sound make sense. It’s a big task.