“They have the purchasing power,” said Szarpa. “Even something as simple as $10 can make a difference.”
Szarpa said that the campaign planned on putting out print pieces, and that a website that would help consumers discover what was available at local businesses was in the works.
Szarpa also said that the campaign was a rare collaboration between the Cooperstown Chamber of Commerce and the Otsego County Chamber of Commerce.
“She’s lovely to work with,” said Szarpa, on working with the Barbara Ann Heegan, the Otsego County Chamber of Commerce’s executive director.
She also said that both chambers were reaching out to smaller chambers of commerce in Otsego County for the campaign, and that the events would be held throughout the county in 2014.
“Keep your local businesses and services in mind throughout the year,” said Szarpa.