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January 29, 2014

Super Bowl to feature Delhi-made goal posts

By Denise Richardson Staff Writer
The Daily Star

---- — Touchdown!

Eyes looking for scores during NFL Super Bowl XLVIII on Sunday will see goal posts made by a manufacturer in Delhi.

A Sportsfield Specialties Inc. team of welders, engineers, managers and others were involved in the making the two customized aluminum goal posts standing at either end of the football field at MetLife Stadium in East Rutherford, N.J.

The Seattle Seahawks, 15-3, and the Denver Broncos, 15-3, will face off in the game, which starts at 6:30 p.m. and will be broadcast on Fox television.

This Super Bowl is the second in which Sportsfield Specialties goal posts have been the designated markers. The Delhi firm’s posts are installed at the University of Phoenix Stadium in Glendale, Ariz., which was host to the 2008 Super Bowl and will be host for the event next year.

David Moxley, director of sports construction sales at the Delhi company, said he doesn’t know anyone locally who is traveling to New Jersey to the game Sunday. But televisions will be turned on, he said, and it will be a “great feeling” to see the goal posts on the TV screen.

The Delhi firm’s 100 employees include engineers, welders, machinists and administrative, production and sales staff, Moxley said. Most local schools have Sportsfield Specialties equipment, he said, but the idea of a local firm and its team having a connection to the national football event is special.

“It’s fantastic,” Moxley said.

Also, high-profile goal post installations at National Football League stadiums help boost sales in the bread-and-butter segments of Sportsfield Specialties market, specifically high schools and colleges, a media release from the firm said.

Last year, Sportsfield Specialties set a record with more than 350 goal post sets sold, with purchasers ranging from high schools to professional player venues, Moxley said, with price tags from $7,500 to $15,000.

MetLife Stadium opened as the new home of the Giants and Jets in 2012 but came off the drawing board with plans to host more than football, the release said. The stadium was designed also to host concerts, international soccer matches, and dirt races featuring motorcycles and super-charged pickup trucks.

Moxley said the goal posts at MetLife Stadium were installed in August 2012.

Moxley said the firm offers a number of innovative goal posts, including their patented AdjustRight series.

“MetLife management requested customized manually hinged posts that would mount to a base plate system beneath the field,” Moxley said in a prepared statement.

“Removing the posts is accomplished by attaching a cable from a maintenance vehicle to a tab welded to the goose-neck section of the post and then using the hinge mechanism to gradually lower the entire post to the field for removal and storage,” he said. “For re-installation, the post is placed on the field and attached to the hinge mechanism before being pulled to an upright position.”

Sportsfield Specialties goal posts are on the horizon to be installed at two future professional stadiums. Moxley said the company expects to install football goal posts during the next couple of years for the Minnesota Vikings and Atlanta Falcons, projects that are in design and pre-construction phases.

The Delhi company’s goal posts also are in place at the NFL venue of Bank of America Stadium in Charlotte, N.C.

“Working with the customer to meet their specific equipment needs is central to what we do,” Wayne Oliver, president of Sportsfield Specialties, said in the release. “That dedication to innovation and customer service has meant increased recognition and sales for our football goal posts.”