The Daily Star, Oneonta, NY - otsego county news, delaware county news, oneonta news, oneonta sports

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Publishers Desk

September 30, 2013

Giving a glimpse inside our business

(Continued)

Advertising — The Daily Star has two departments within Advertising. Classified works with individuals and businesses to place lines in the classified section every day. Retail works with local businesses to place display advertising throughout the newspaper every day. We partner with all of our businesses through needs assessments and help market their goods or services to our readers.

Advertising with The Daily Star is more than just newspapers. We have multiple products, such as our websites, direct mail and print-and-deliver programs. Sean Lewis is our advertising director and manages the advertising department.

Accounting  — This department is the financial side of our business — billing customers for their subscriptions, and advertisers for the ads that they have placed in our products. Accounting also processes the payroll of our employees and payables of our bills. Our comptroller, Karen Chichester, manages the accounting department.

Production — Our Composing department designs and builds digital pages and ads that you see every day in our products. This department is managed by Creative Services Manager David Fredette. In our Press Department, The Daily Star is printed on an offset press every day in Oneonta. Press Foreman Kim Hamlin is responsible for this process and department. Information Technologies is responsible for The Daily Star website, E-edition, and all digital products. Chad Ritchko is our IT manager.

Circulation — This is the end of the process that distributes the final and completed Daily Star each day. It starts in our Oneonta distribution center for the print version after midnight as the newspapers come off the press. They are inserted with special sections, comics, etc., and then processed for delivery to our trucks and drivers and carriers.

Our Circulation personnel work with and manage these individuals, who travel more than 3,400 miles a night to distribute the Daily Star to you by 7 each morning. Our website, E-edition and mobile sites are live and updated by 7 a.m. as well. In more than 120 years we have never missed a scheduled publication. Our senior district manager, Sachi West, is responsible for these departments.

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