The Daily Star, Oneonta, NY - otsego county news, delaware county news, oneonta news, oneonta sports

Shop Talk

May 7, 2011

Shop Talk: Violet & Blue

Shop Talk is a weekly column featuring locally owned and operated businesses. This week, we talk to Jen Guzman of Violet & Blue, a jewelry business in Downsville.

How long have you lived in the area?

Almost a year. I left (New York City) and moved up to Downsville in May of 2010.

Tell me about your business:

My business is Violet & Blue, named after the Stevie Nicks song “Violet and Blue.” I sell my collection of one-of-a-kind, handcrafted jewelry that has been inspired by two things I am most passionate about: nature and rock ’n’ roll. My specialties include designing earrings, necklaces and bracelets from new materials but I also create designs by taking pieces of vintage jewelry and adding new pieces to it, sometimes called “jewelry upcycle.” My pieces have been worn by celebrities and rock stars.

Describe a typical day in your business:

If it’s a creating day, then my studio looks like a craft store exploded! I have all of my beads and materials spread out everywhere. I put on some classic rock, turn up the volume and go to work on my designs. I create custom orders by appointment, so I also have clients that visit me in the studio and we discuss the custom design I am making for them and go over options. If it’s an inventory day, I spend it taking photos of my latest designs, adding them to my catalog and listing them on my online shop.

How did you get started in this line of work?

I used to create jewelry with my mother when I was young, it was a hobby of hers that I thought was cool. We used to go to gem and mineral shows where we would buy beads and materials and then go home and create.

As I grew older, my interests changed, but my mom kept up with it. She passed away almost six years ago and it wasn’t until a couple of years after that I found her huge container of jewelry supplies. I made a necklace that day and have been designing regularly ever since.

Text Only
Shop Talk

Additional Content
Join the Debate
Additional Resources
CNHI News Service

Do you plan to attend the Baseball Hall of Fame Induction?

Not sure
     View Results